We’ve taken our softest, most indulgent bar — and given it the luxury treatment.

Whipped through the middle, rich on top, and wrapped in a smooth chocolate-style coating. This bar melts as you bite. The caramel flavour layer stretches. The pistachio hits. And the crunchy Kanuff-style pieces bring a taste of Dubai’s chocolate scene. Not your usual protein bar. And that’s the point.

• Whipped centre that melts as you bite
• Gooey caramel flavour layer for a soft, indulgent chew
• Coated in smooth, chocolate-style decadence
• Topped with pistachio and kanuff-style pieces
• 240 kcal and 16g protein per bar

This one’s about experience. Every bite tastes like it belongs in a gift box — but still hits with 16g of quality protein, supporting growth and maintenance of muscle mass.

It’s what happens when protein meets pistachio, kanuff-style crunch, and a full sensory moment. Inspired by Dubai’s viral chocolate creations, built for anyone who doesn’t believe a protein bar can taste this good.

Protein Blend (Milk) (Whey Protein Concentrate, Calcium Caseinate, Micellar Casein, Whey Protein Hydrolysate), Humectant (Vegetable Glycerol), Oligofructose, Water, Vegetable Oils (Palm Kernel, Rapeseed, Palm), Glucose Syrup, Sweetener (Maltitol), Bulking Agent (Polydextrose), Sugar, Wheat Flour, Pistachio Nuts, Cocoa Powder, Skimmed Milk Powder, Whey Powder (Milk), Emulsifiers (Sunflower Lecithin, Rapeseed Lecithin, Polyglycerol Polyricinoleate, Mono-and Diglycerides of Fatty Acids, Sorbitan Tristearate), Butter (Milk), Flavouring, Salt, Colours (Curcumin, Plain Caramel), Natural Flavouring, Spirulina Concentrate, Gelling Agent (Pectins), Carob Germ Flour.

ALLERGEN INFORMATION: For allergens, including cereals containing gluten, see ingredient in bold. May also contain peanuts, other nuts and soya. Not suitable for nut and peanut allergy sufferers.